Social Media ads have all but replaced traditional broadcast commercials. Knowing your target audience and delivering quality content is of utmost importance. Below are some samples of various paid social ads.

These FutureFocus ads were produced primarily for LinkedIn paid ads, targeting clinical HR teams and executives. Utilizing a longer form video as the basis of the look and feel, I worked with copywriters to produce short, to the point 15 second videos highlighting various challenges a hospital hiring team faces.

These pre-roll ads were made for YouTube specifically and were a part of a remarketing campaign for website visitors. Utilizing content from a longer form video, I cut down and re-edited the voice over and visuals to deliver specific and impactful messaging.

Tasked with delivering a paid social media ad, our job was to highlight the product and the potential use cases for it. We filmed the product in studio and in diverse locations, while utilizing voice over and graphics to grab the audience’s attention.